We are very proud to announce the launch of a new loyalty website for Avery.

Shoppers can purchase any box of participating Avery labels, register their details at www.averyrewardsclub.co.uk, enter the unique code from the leaflet inside the promotional box and bank the rewards. Each code is worth £2 and users can spend their rewards instantly against a range of selected retailers or decide to bank them for later. If preferred, users also have the option to donate their cash balance to a variety of charities.

The promotion was built-in partnership with VCG, the fixed fee specialists.

Grand Central develops promotional, reward and corporate websites as part of integrated campaigns for some of the biggest brands and organisations. To discuss how loyalty can play a role in your consumer engagement please contact us at

hello@grandc.co.uk / 020 8546 0150